How to Set Up WordPress as a Membership, Lead Capture or Product Delivery Site

Google + WordPress = Love

It’s no secret that people who are using WordPress as a blog have been producing some great results. It was only a short time ago that this was all WordPress was used for.

Blog popularity is due in large part to blogs’ simplicity. Hosting companies have made setting up a personal site easy. Every one on the Internet no mater what level of technical proficiency is capable of setting up a blog.

Today WordPress is not just for blogging but can be used as a Content Management System (CMS) which opens all sorts of new possibilities to businesses and marketers.

This means that it is more of a web site development program.

Since WordPress enabled its CMS as a default option you can now create portals, membership sites, lead capture sites and even deliver product in this simple system.

The process is basically the same for all the above options.

1. Load your WordPress Script
2. Customize your site with a theme
3. Add some plugins for greater flexibility
4. Lock down your registration and login scripts
5. Add your content and chose your system

What system you choose will depend on what you want to do.

Membership Program

You can easily run a simple membership program and add content on a regular basis and charge for it using any of the popular payment processors.
Lead Capture

Basically the same as the members system however you change the sales letter to drive them to the signup box instead of the payment one.

Product Delivery

Again you use the same system however instead of constantly adding product you can just use it to deliver your product in the member’s area.

The secret is to change the login and registration files or simply get a plugin. Once changed you direct the client to the changed registration page so they can access the locked content.

There are lots of plugins to organize all this for you however I have been using a simple manual system where the customer pays for a product or service; they are directed to the new wordpress registration page and enter a username and email and their password is sent to them.

All this is the normal WordPress automated system. The only manual part is if you are accepting monthly payments and they don’t pay. You will get a notice from the processor and you go and delete the account. Very simple and easy to manage.


Source by Quentin Brown

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